Fashion-tech disruptors, Glamsquad, set out to empower women one beauty appointment at a time. There is nowhere Glamsquad won’t go to give you that polished look, leaving you feeling your best. Because when you feel confident, you make amazing things happen.

Brand Relaunch

As the creative lead for the Glamsquad brand relaunch, it was critical to examine the core pillars of the brand and develop a strategic repositioning in order to inform a new brand logo and identity system, campaign and digital content creation, photography and video production, and the reskin of Glamsquad’s website.

Brand Relaunch

As the creative lead for the Glamsquad brand relaunch, it was critical to examine the core pillars of the brand and develop a strategic repositioning in order to inform a new brand logo and identity system, campaign and digital content creation, photography and video production, and the reskin of Glamsquad’s website.

Verizon

Kim Kardashian

Vera Wang

Lane Bryant

Etcetera / E3

Polo Quarterly Magazine

Babeth's Feast

Brand Relaunch

As the creative lead for the Glamsquad brand relaunch, it was critical to examine the core pillars of the brand and develop a strategic repositioning in order to inform a new brand logo and identity system, campaign and digital content creation, photography and video production, and the reskin of Glamsquad’s website.

Brand Relaunch

As the creative lead for the Glamsquad brand relaunch, it was critical to examine the core pillars of the brand and develop a strategic repositioning in order to inform a new brand logo and identity system, campaign and digital content creation, photography and video production, and the reskin of Glamsquad’s website.

Brand Relaunch

As the creative lead for the Glamsquad brand relaunch, it was critical to examine the core pillars of the brand and develop a strategic repositioning in order to inform a new brand logo and identity system, campaign and digital content creation, photography and video production, and the reskin of Glamsquad’s website.

Brand Relaunch

As the creative lead for the Glamsquad brand relaunch, it was critical to examine the core pillars of the brand and develop a strategic repositioning in order to inform a new brand logo and identity system, campaign and digital content creation, photography and video production, and the reskin of Glamsquad’s website.

Brand Relaunch

As the creative lead for the Glamsquad brand relaunch, it was critical to examine the core pillars of the brand and develop a strategic repositioning in order to inform a new brand logo and identity system, campaign and digital content creation, photography and video production, and the reskin of Glamsquad’s website.

Brand Relaunch

Fashion-tech disruptors, Glamsquad, set out to empower women one beauty appointment at a time. There is nowhere Glamsquad won’t go to give you that polished look, leaving you feeling your best. Because when you feel confident, you make amazing things happen.

Brand Relaunch

As the creative lead for the Glamsquad brand relaunch, it was critical to examine the core pillars of the brand and develop a strategic repositioning in order to inform a new brand logo and identity system, campaign and digital content creation, photography and video production, and the reskin of Glamsquad’s website.

CAMPAIGN PHOTOGRAPHER: HEATHER GILDROY

CHIEF CREATIVE OFFICER: SARA ROTMAN

DESIGN DIRECTOR: JOHN CRUZ

FOR NEWCO BRANDING

CAMPAIGN PHOTOGRAPHER: HEATHER GILDROY

CHIEF CREATIVE OFFICER: SARA ROTMAN

DESIGN DIRECTOR: JOHN CRUZ

FOR NEWCO BRANDING